Do I need hardware for this service?
No. All hardware is provided for you.

Can’t I just do this myself?
Not really. Our delivery method (which is patent pending) is the culmination of many years of research. It takes a lot of effort to make it look easy!

How does this differ from the splash page ads that are being offered?
Redirecting a ‘splash’ or ‘landing’ page utilizes a process called “Portal Capturing” – which is a common feature among low-end routers these days. The difference is that Portal Capturing only gives you one opportunity to relay your message where Hotspot stays with the user throughout their entire session. In addition, people really hate being redirected to a web page that they didn’t ask for – which is what you have to do to get them to see your advertising / messages through portal capturing. Our service uses a combination of packet routing, light weight tunneling and iframe injection technologies. The result is a more robust, yet unobtrusive delivery that stays with the user throughout their entire on line session.


Do you provide Wi-Fi or just the ability to advertise?
Both. If you currently have Wi-Fi, we will integrate with your hardware. If you don’t, and you would like to, we can provide the hardware and set up for an additional fee.

How much does the service cost?
Several packages are available depending on your needs. Packages start at $139/month.

Can I resell ad space?
Certainly – with very little effort. Once your business becomes a HotSpot, we’ll give you a unique web address for those who wish to advertise. We take care of EVERYTHING else! (Client interaction, billing, creative, etc.)

Can I determine how much I charge for ad space in my facility?
Yes. Every location is different, so the proprietor sets their own rates.

Is anything loaded on the customer’s computer?
Not a thing. They will only see these ads if they are at a HotSpot location.

How does this compare to plasma screen displays?
Two different technologies obviously – but the big difference is that we are allowing your customers to see your message while using a service you are providing them for free. No one likes to be hit with advertising when you walk in the door, and most simply ignore it. Our solution is presented at a time and in a manner that is both effective and unobtrusive.

How does this technology work?
Details can be found on our How It Works Page

How creative can my message / ads be?
The sky’s the limit! Html, Java, flash, animated Gif… For most locations we use a standard size of 728 X 90 pixels. For large companies with multiple locations, we are able to change the size and delivery to suit your needs.

How often can I upload new creative?
As often as you wish. There are several packages available. See the Pricing page for details.

How does this change the Wi-Fi service I already offer?
In most cases, all we are doing is adding the ability to deliver messages to the users of your Wi-Fi. The high speed service to the building, and wireless coverage within the building, remain the same. (Unless you want to improve either – then we are happy to help.)

Do I have to sell advertising space?
Of course not. It’s entirely your choice. Some clients actually prefer NOT to so their own message is not diluted with ads from other merchants.

Is there a contract?
Yes. However, the terms are flexible. Since we are providing the hardware (approx $400), programming labor, on site support, banner creation,etc, etc, etc for free - we'd like to earn back our investment. It’s also worth mentioning that you can lower your billing rate by signing a longer term contract. See the Pricing page for details.

What is the difference between Messaging and Advertising?
A subtle difference – but the difference makes all the difference… Messages contain information you deliver to an existing client informing them of other goods or services they might want. Advertisements are solicitations to attract new clients.

What web sites will my message be displayed on?
Almost all of them – which is the beauty of the service. Any port :80 web traffic (basically anything that is not secure or encrypted – this excludes only banks, web based e-mail, credit card sites, etc). Also, if there is content on a site that is causing the page to load slowly – we bow out and do not serve your message. We feel your customers will prefer us taking the high road.

How often are messages / ads displayed?
There is a mathematical equation, but you’d need an engineering degree and an abacus to figure it out. We like to say “as often as possible without being obnoxious”. Each Hotspot owner has the ability to change the rate in which the messages rotate as well.

Can I prioritize my messages?
We can assign a “weight” to those which should have priority.

Will messages be displayed when people check e-mail?
No. No e-mail clients are affected (Outlook, entourage, Eudora, etc). If you are using webmail (a web browser to check your e-mail), we have programmed the system to bypass those pages as well.